Evan Minh
All work
Branding

Birkenhead Point Branding

A refined new identity for Birkenhead Point, Drummoyne’s waterfront shopping destination.

Role
Brand and graphic designer
Deliverables
Logo, brand guidelines, signage, collateral
Tools
Adobe Creative Suite
Client
Birkenhead Point, Drummoyne
Birkenhead Point Drummoyne logo on brown
Birkenhead Point logo and brand design
Rediscover outlet shopping advertisement with the Birkenhead Point logo on brown
Brand advertising application
Double page magazine spread: rediscover outlet shopping, big labels small prices, beside a collage of fashion brands
Double page spread magazine ad
Opening night invitation with the date 22.10.2009 in large type
Opening night invitation
Freestanding wayfinding sign with the centre map across four levels and a store directory
Wayfinding signage: the centre map and directory
Brown and white Birkenhead Point business cards on a dark wooden surface
Business cards
Inside Birkenhead Point: a vaulted timber roof over three levels of shops
Birkenhead Point, Drummoyne

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